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CMO Summit 2015

17-19 August 2015, RACV Royal Pines Resort, Gold Coast

Connecting the Dots: Let’s Join the Conversation

Speaker Bio

Jason Bradshaw is the Head of Customer Experience at Target Australia. At just 14 years of age, Jason started his first business with customer service and experience being his key differentiator. As time progressed he has established himself as a Customer Experience Evangelist, never resting in championing improvements in Customer Experience. Having led customer experience delivery groups and transformation programmes across the banking, finance, media, health, government and retail sector, Jason has not only a depth of knowledge but practical real life experience delivering and enhancing customer experience in sustainable ways.

Presentation

Today’s consumers are smarter than ever and demand interaction from all angles. The time is now to join customer conversations about our products and brands. Jason Bradshaw seeks to instil a renewed enthusiasm for delivering an end-to-end customer experience.
• Combining the power of social media and traditional engagement channels to successfully connect with consumers on a deeper level
• Encouraging the necessity for marketers to connect with consumers from every perspective to ensure the most enhanced customer journey

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