Corporate IP Counsels must have cost effective strategies in place for managing IP assets, particularly during this uncertain economic climate. With US companies conducting more and more business in global emerging markets, IP executives must be equipped with the knowledge, skills and tools necessary, in order to optimize the value of their company’s IP and give their business a competitive edge both domestically and worldwide.

A Unique Event

Today’s uncertain economy calls for corporate Intellectual Property Counsel to have effective strategies in place to optimize the value of their company’s IP. It is imperative for IP executives to be equipped with the knowledge to protect their confidential business information, to keep track of their competitors’ IP activities, to be able to detect counterfeits, protect their intellectual assets, and if necessary to litigate successfully, in order to give their business a competitive edge.

Business has always been driven by ingenuity and innovation. Now, more than ever, with an economy built on knowledge and intangible value, establishing and protecting intellectual property is vital for organizations. Domestic and global IP law issues are complex, confusing, and involve multiple jurisdictions. IP practitioners are faced with an array of new issues and areas of practice, with multi-faceted dimensions. Increasing significance of intangible assets in the global economy is forcing business organizations to actively manage the role of IP as a key driver for building and sustaining competitive advantage and achieving superior performance.

The unique format of the IP Law Summit enables service providers to offer solutions to these challenges and more through one-on-one meetings with the attendees. They will equip Senior IP Counsel with the tools necessary to cope with the ever changing issues, as well as, address cutting edge strategies for developing more cost effective methods and processes in order to keep within the legal department’s budget anticipating changes in patent law; commercializing IP and generating revenue from IP activities; determining optimal countries for foreign patent filings based on considerations such as cost and enforceability of patent rights. The goal for attending service providers is to forge new partnerships and generate new business opportunities with this elite group of Senior IP Counsel.

CLE Accreditation